CPaaS
eBook
SMS marketing trends and strategies for business success in 2024
2024-08-30
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24 mins
Learn how to implement the latest SMS marketing innovations to drive customer engagement and maximize conversions in 2024.
Key Takeaways
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Context:
As text marketing evolves into a crucial channel, new technologies are transforming how brands engage customers.
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Insights:
This guide examines six key SMS trends including AI-powered messaging, 10DLC implementation, and geo-targeting capabilities reshaping customer engagement.
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Approach:
Tata Communications Kaleyra outlines strategies for personalising messages, ensuring compliance, embracing sustainability, and optimising campaigns.
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Benefits:
Marketing professionals gain techniques to create relevant messaging that drives action while building trust and improving brand perception.
