Red Cross & Tata Communications Kaleyra
CPaaS
Case Study
Red Cross & Tata Communications Kaleyra

.png?t=1743285383687)
Discover how Tata Communications Kaleyra helped Red Cross manage COVID-19 crisis communication through innovative SMS solutions
Key Takeaways
-
Red Cross is a leading international humanitarian organisation providing emergency assistance and disaster relief worldwide.
-
Challenge:
During the COVID-19 pandemic, the Italian Red Cross faced an overwhelming surge in calls to their contact centre, straining their ability to respond to emergencies.
-
Our Solution:
Tata Communications rapidly implemented a toll-free SMS system allowing people to request medicines, information, and grocery deliveries via text.
-
Results:
Prioritised emergency responses, eased burden on strained resources, and enhanced operational efficiency during the critical period.