You may not have seen Lo and Behold, Werner Herzog’s new film about the Internet. But I believe the chances are that you’re already living it. Thanks to the Internet, businesses and consumers are getting closer all the time. New approaches and platform models are proving to be a fertile ground for delivering cloud, applications and benefits. The result – a heady mix of chaos, disruption and excitement. There couldn’t be a better subject for Herzog. Nor could there be a more appropriate person to make a film about it, even though he’s avidly anti-technology. After all, just as cloud is disrupting traditional business models, his films have always disrupted traditional film-making. He has hypnotised his casts; deliberately worked with violent actors or with non-actors; and avoided using storyboards. So, when he talks about the innovative role of the internet in areas such as AI, IoT and robotics, he’s worth listening to. Except for one thing. What he predicts may happen… already has happened.“If the Internet could dream, would it dream of itself?”
- Werner Herzog
We’re seeing companies partnering and innovating with APIs. Connected devices, as Herzog mentions, have become one of the major trends. Big data, analytics and cognitive computing are starting to make their mark, but above all, the need to compete is continuing to have an effect.“Everything goes into him. If it comes out, it comes out transformed.”
Elizabeth Herzog (née Stipetić)